Liverpool News
BREAKING NEWS ●Liverpool agree to new Adidas deal
Liverpool have reportedly already agreed to a new Adidas deal that will see the club move away from American sportswear giant Nike.
Liverpool FC is set to end their kit deal with Nike and re-sign with Adidas from the 2025/26 season, marking a significant return to the German brand after over a decade.
This switch is expected to bring substantial financial benefits to Liverpool.
This is according to popular reliable kit website Footy Headlines, who report:
“Footy Headlines can confirm that Liverpool will switch to Adidas from the 2025-26 season.”
“The deal is signed, and the kit designs are ready and sealed.”
Adidas has a long history with Liverpool, having been their kit supplier during multiple successful periods, including in the 1980s and early 90s.
The decision to return to Adidas comes at a time when the club is seeking to maximize commercial revenue streams as they look to compete at the highest level, both domestically and in Europe.
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This switch is expected to bring substantial financial benefits to Liverpool.
“Footy Headlines can confirm that Liverpool will switch to Adidas from the 2025-26 season.”
“The deal is signed, and the kit designs are ready and sealed.”
Adidas has a long history with Liverpool, having been their kit supplier during multiple successful periods, including in the 1980s and early 90s.
The decision to return to Adidas comes at a time when the club is seeking to maximize commercial revenue streams as they look to compete at the highest level, both domestically and in Europe.
The deal is part of a broader strategy to leverage the club’s global fanbase, which is one of the most engaged and passionate in the world.
While it is not currently known when the announcement will officially be made, it could be January 2025 as that was when the Nike kits were announced back in 2020.
How much will Adidas pay Liverpool for the rights?
Once again, it is not officially known how much Liverpool are set earn from the new kit deal.
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